RTL AdAlliance
RTL AdAlliance connects brands from all over the world to European audiences through premium video content with simplicity and effectiveness.
We offer opportunities for
businesses of all sizes
We are the advertising sales house that provides a simplified gateway for international and local brands to connect with their audiences through high-quality content publishers.
We also offer all the advertising technology and services needed to make the very best transition to digital and addressable TV. Our market-leading Adtech solutions ensure you will make the most of every platform at each stage of the customer journey.
We are unmissable.
Audience, Brand, Content,
it’s our ABC.
TV Viewers every day
Media Brands
Countries
Media Brands
Achieve unrivalled reach with RTL AdAlliance.
We provide you with easy access to a network of
premium international partners and media brands.
Explore our outstanding portfolio of local and
international big screen champions now.
Why RTL AdAlliance?
We know local tastes. What Europeans watch and trust – so your ads will run next to impactful content.
We know where your audience is – your ads will be seen and heard by your target.
We make our portfolio easily accessible when it comes to planning your campaign in Europe.
Our solutions
From linear and Addressable TV to online video and more,
we offer a variety of solutions to optimise the impact of your advertising.
TV
Leverage the power of television with our TV advertising format. Perfect for reaching a broad audience with high-quality, engaging content. Ideal for brands looking to establish a strong presence and drive significant impact in a premium TV environment.
Advertise with us!Addressable TV
The ability to serve different ads to different audience segments watching the same TV content (IAB definition). Real-time ads are targeted on a one-to-one device-level basis, so different households watching the same TV programme are shown personalised ads according to specific criteria, such as demographic profile, viewing behaviour, interests, and location.
Advertise with us!Online Video
Engage viewers with our Online Video format, designed to deliver your content seamlessly across digital platforms. Ideal for brands aiming to maximize visibility and impact in a dynamic online environment.
Advertise with us!Discover our Smart Audiences
Our smart audiences enable advertisers to find their audience in a scalable, privacy safe and future proof manner.
Explore now!
Culinary Epicure
The Culinary Epicure is someone who has a passionate and enthusiastic appreciation for food, often seeking out new culinary experiences, ingredients, or drinks. They know the latest recipes and gadgets and they enjoy exploring diverse cuisines, flavors, and dining establishments. In their free time they love cooking together with friends or dining out in new restaurants.
Luxe Maven
A Luxe Maven is a person who embodies style and elegance and exudes luxury and opulence in every aspect of life. This persona is characterized by impeccable taste, exclusivity, and high standards, embodying extravagance and pleasure.
Pet Fanatic
A Pet Fanatic has a deep affection and emotional connection with animals. They spend their free time with their pets—for example, on long dog walks, during cuddling sessions, or while horseback riding. They care about good food and quality products for their pets and derive joy and fulfillment from the companionship and care for their furry or feathered friends.
Media Collections
Meet AdManager
by RTL AdAlliance
With our self-service solution you have easy and fast access to a large audience and can target your ads by geographic location, demographic interest and many other options to reach your customers.
Get access!